Buy Harley Davidson Stock
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buy harley davidson stock
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The time looks right to ride on the Harley-Davidson stock based on upbeat Q3 results, recovery in demand and production, and a bright future, especially for EV bikes. All the above-mentioned factors, coupled with the cheap valuation, make the stock a good buying opportunity.
Motorcycle maker, Harley-Davidson (NYSE:HOG) shares are trending higher, gaining almost 20% over the past week on upbeat Q3 earnings. We think that the time is just right to buy the stock, especially given the cheap valuation at current levels and strong future growth prospects.
On September 27, the company bolstered its space in the two-wheeler EV space with the SPAC reverse merger and spinoff of its electric motorcycle division into a separate company; LiveWire (NYSE: LVWR). LVWR is the first-ever, electric vehicle motorcycle company that is listed on the New York Stock Exchange. Harley-Davidson holds a 74% stake in LiveWire stock.
Harley-Davidson shares are trading at an attractively low multiple. HOG stock is currently trading at a forward P/E ratio of 9.2x, reflecting a 33% discount from its five-year average of 13.7x. It is trading at an almost 30% discount to the sector P/E average of 12.9x.
Looking at Harley-Davidson's stock price, you may think the company's stock had a response similar to a lot of stocks on the market. And that's true. Shares have recovered a lot of their March losses and are down about 31% on the year.
At the end of the first quarter of 2020, Harley-Davidson had $1.47 billion of cash on the balance sheet, and management is cutting costs to get through the pandemic. But my problem with buying the stock now isn't the next few months or quarters, it's Harley-Davidson three to five years from now. I don't see consumers, particularly young people, suddenly getting interested in motorcycles again. And there doesn't seem to be a product the company can transition to adapt to that reality.
Motorcycle maker Harley-Davidson (HOG 2.21%) reported strong third-quarter earnings Wednesday, and its stock revved higher. As of 11:55 a.m. ET, shares were trading near the session's high, up 13%.
In the past three months, Harley-Davidson insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $112,331.00 in company stock.
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I began analyzing the financial markets in 1982 when I became the research director for a financial advisory firm and provided regular market analysis on stocks, commodities, currencies and mutual funds. I am a technical analyst. Much of my focus was on how obscure technical indicators or methods, could be applied to the financial markets and used as an effective trading tool. Many of the indicators I have used for years, such as Gerry Appell's MACD and Welles Wilder's RSI, have subsequently gained wide popularity. This page is devoted to sharing my insights and techniques in order to help you become a smarter trader/investor. Over the past twenty years I have traveled around the world several times, visiting all of the major financial centers as he taught professional traders and money managers my approach to the financial markets. My method of stock selection starts with a proprietary scanning method to select a group of individual stocks for more extensive analysis. This includes an in-depth study of the volume patterns that I use to determine the strength of a stock's trend. Those with the strongest trend, either up or down, are then further analyzed to determine entry, exit and risk levels. I use Fibonacci retracement, projection and extension analysis to determine both profit objectives as well as stops.
I ditched corporate America in 1994 and started a management consulting and venture capital firm ( ). I began following stocks in 1981 when I was in grad school at MIT and first analyzed tech stocks as a guest on CNBC in 1998. I became a Forbes contributor in April 2011. My 15th book -- published in November 2020 -- is \"Goliath Strikes Back: How Traditional Retailers Are Winning Back Customers from Ecommerce Startups.\" I appeared eight times in the 2016 documentary: \"We The People: The Market Basket Effect.\" ( ). I also teach business strategy and entrepreneurship at Babson College in Wellesley, Mass. ( -Peter.aspx)
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